Give Customers a 24/7 Ordering Channel
APOGEE Storefront
Simplify online print ordering with ECO3 APOGEE StoreFront. Custom web stores connect customer orders, personalization and file submission directly to your print production workflow.
Make It Easier to Buy Print
Give customers a simple way to order print online—and get those orders into production without adding more manual work.
Your customers already expect to buy products online. Print should be no different.
But creating an effective online ordering service can introduce another challenge for your business. Orders need to be collected, files checked, products personalized, payments processed, production information captured and jobs delivered to the right workflow.
APOGEE StoreFront helps connect the customer ordering experience with your production operation, allowing customers to order print online 24/7 while automatically sending orders into Apogee Prepress.
The business outcome
Make it easier for customers to buy from you without making it harder for your production team to deliver.
The Challenge: Selling Print Online Can Create More Work
An online store can open new opportunities—but without a connected workflow, your team may still need to:
- Manually enter online orders
- Download and check customer files
- Confirm product specifications
- Communicate order details to production
- Track orders across different systems
- Manage customer questions and approvals
The business impact
More orders can mean more revenue, but also more administration if the customer-facing and production workflows aren't connected.
Turn Online Orders Into Production Jobs
An online order shouldn't create another manual handoff.
StoreFront orders can be automatically forwarded to an APOGEE workflow, helping reduce operator workload and communication problems between ordering and production.
Business outcome
Move orders into production faster with fewer manual touchpoints.
Give Customers a 24/7 Ordering Channel
APOGEE StoreFront enables print buyers to place orders online around the clock through responsive online stores. Create multiple stores for different customers, markets or product ranges.
Business outcome
Make it easier for customers to order when and where it suits them—without requiring your sales or production teams to be available for every transaction.
Keep Orders Moving With Automated Checks
Customer-supplied files can create problems when they reach production unprepared.
StoreFront includes an integrated preflight engine that checks uploaded files for issues such as document dimensions, bleed, page count, fonts, color usage and image resolution.
Business outcome
Identify common file problems earlier and reduce unnecessary production delays.
Give Business Customers More Control
StoreFront can support approval steps for organizations, allowing orders placed by employees to be reviewed for content and pricing. Larger organizations can assign approvers by region or team and export purchasing information to Excel.
Business outcome
Make it easier for larger customers to control their print purchasing while giving you a more structured ordering process.
Let Customers Personalize Their Print
StoreFront's Online Editor allows customers to personalize products such as business cards, stationery, brochures, catalogues and posters. Variable data products can also be supported.
Business outcome
Offer more personalized products without requiring your team to manually prepare every order.
Connect More: Both Print and Non-Print
StoreFront supports printed products, stock products, digital products and non-printed merchandise. It also provides integrations with payment, shipping, warehousing and other services, with JDF and XML support available for connecting additional platforms.
Business outcome
Build a broader customer offering without creating a completely separate ordering environment.
Instead of treating e-commerce and production as separate activities, StoreFront connects the two.
The result is a simpler customer experience and a more efficient path into production.
Why ECO3?
As a cloud-based solution, APOGEE StoreFront avoids the need for customers to invest in their own servers, software and database infrastructure. Its integration with APOGEE Prepress means online orders can flow directly into production, helping companies save time and increase productivity.
The latest StoreFront release, further improves the online ordering experience and production connection, including continued support for automatically forwarding StoreFront orders to APOGEE workflows.
The objective is simple:
Give customers an easier way to buy print while giving the print production team an easier way to produce it.
Frequently Asked Questions
What is web-to-print?
Web-to-print allows customers to order print products online through a digital storefront. Depending on the solution, customers can upload files, personalize products, place orders, make payments and track their purchases.
What is APOGEE StoreFront?
APOGEE StoreFront is ECO3's cloud-based web-to-print solution. It enables print service providers to create online stores where customers can order print and non-print products 24/7.
Can StoreFront connect directly to production?
Yes. StoreFront orders can be automatically forwarded to an APOGEE workflow, helping reduce manual processing and communication between the online store and prepress production.
Can customers personalize print products?
Yes. StoreFront includes an Online Editor for customizing products such as business cards, brochures, catalogues, posters and other documents.
Can StoreFront check customer files?
Yes. StoreFront includes an integrated preflight engine that checks uploaded files for common production issues including dimensions, bleed, page count, fonts, color usage and image resolution.
Can businesses create private customer stores?
Yes. StoreFront supports private, password-protected stores as well as public stores. Multiple stores can be created for different customers, markets or product offerings.
Can StoreFront support corporate approval workflows?
Yes. Organizations can require content or purchase approval and can assign approvers by region or team.
Can StoreFront integrate with other business systems?
Yes. StoreFront supports JDF and XML for data exchange and provides integrations with payment gateways, shipping services, warehousing solutions and selected MIS/ERP systems. ECO3 also offers custom integration possibilities where required.
Ready to Make Buying Print Easier?
Your customers want the convenience of ordering online. Your production team needs those orders to arrive complete, accurate and ready for production. StoreFront connects those two needs—giving customers a simple online ordering experience while helping automate the journey from order to production.